Adobe Spark Live: Data & Storytelling – Use Social Insights to Shape Your Content
It was so much fun to join the folks at Adobe Spark on their Instagram IGTV feed as part of their live speaker series. Not only did we take live questions from viewers, but we also had a really interactive conversation about how marketers of businesses large and small can use metrics to better understand what kinds of visuals and story elements work for their audiences AND how businesses can better tell stories using the perceived trustworthiness of data.
It was one of my favorite chats that I’ve had this year, and I hope you’ll watch it below.
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