There’s no one right approach to social media measurement. However, there are several common ways to think about metrics that matter. What are they? Check out my latest blog post for Convince & Convert to find out. I cover: How Audiences Engage with Social Media Which Social Media Metrics Matter Throughout the Customer Journey? How […]
I love being a part of the Social Fresh family. If there is an event that truly goes above and beyond to act for gender parity and diversity, it’s these fine folks. Jason, Nicole, and the team truly go out of their way to identify voices that are diverse, engaging, and super smart. This past […]
I’ll be a presenter in two webinars this fall that I’m truly excited about. While they’re both tailored for specific industries, they will have broad lessons that are applicable for all marketers. If you’re interested in learning more about my webinars, be sure to visit my company site over at MediaVolery.com. Finding Social Media Influencers to Boost […]
I’ve finally bit the bullet and added yet another social media account to my personal repertoire. If you’re over there, check me out on Instagram. Want to know what I’m up to? Here’s a random selection of current photos: [alpine-phototile-for-instagram user=”veritablyzontee” src=”user_recent” imgl=”instagram” style=”windows” size=”M” num=”9″ shadow=”1″ highlight=”1″ align=”center” max=”80″ nocredit=”1″]