I really enjoyed seeing so many of my colleagues in person at Content Marketing World recently, many of whom I haven’t seen in two years’ time. It’s so incredible to connect in person and experience the joy of serendipity. Whether or not you’ve been to a marketing conference recently, you can still connect with other […]
It’s been a pleasure to share some of my insights on ideas for virtual, in-person, and hybrid events with my friends at Content Marketing Institute as we all get back into the swing of learning together. Click here for insights from myself and just a handful of the incredible experts who will be at Content […]
This blog post from the folks at Prezi features videos from myself and three other experts that share ways that you can use video to support your sales process. Here’s what they had to say about my video: A healthy pipeline and high win rates start with a strong sales process. If your organization resists […]
I had an absolute blast speaking for Terminus’ “Break Shit” online conference, hosted by my friend Jay Baer and featuring amazing speakers like Andrew Davis and Tatiana Holyfield. It was such an irreverent, out of the box, and engaging webinar event. And what I love best is that the Terminus team wrote up an awesome […]
I was honored to be interviewed by the fine folks at LinkedIn Marketing Solutions. Thank you to editor Tequia Burt for including me in this great community. Here’s what they had to say: If you’re in marketing, Zontee Hou has a perspective worth listening to. She is a longtime digital marketing veteran who has been running her […]
LONDON! I’m looking forward to speaking with a diverse and progressive group of marketing leaders at MarTechFest Dial Up this April 19-25 on diversity and inclusion in the marketing industry. As the owner of a 100% women, majority-minority marketing agency, it’s my job to make sure we are nurturing the next generation of diverse marketers […]
“When’s the last time you introduced new voices into your LinkedIn feed?” I love the above question by LinkedIn editor Tequia Burt. It’s a reminder to all of us that it’s good to discover and get inspired by new voices within our industries (and outside of our industries) from time to time. That’s why I […]
The fantastic Amanda Milligan, Marketing Director at Fractl Agency, interviewed me recently on their podcast, Cashing in on Content Marketing. We discussed how to get more conversions out of your content marketing and focus on creating content that truly moves the needle. I always like chatting with folks in the industry about their burning questions, […]
Recently, I had a fantastic conversation with the folks over at Superside about digital ad design and what I’ve learned from advising clients over the years. It was such a wide-ranging conversation that, not only did they include some of it in their digital ad guide, but they also put together this blog post featuring […]
My friends at Superside interviewed me for their blog, and I shared several case studies on designing effective digital advertising campaigns. Here’s an excerpt of that conversation: Superside: If there was one key takeaway or piece of advice that you’d want to give creative teams about how to execute a successful digital ad, what would […]